THE STORY
FROM NEW YORK
TO EMPIRE BUILDER
I'm a New York native who landed in Charlotte, NC — and brought every bit of that energy with me. I've spent years in the creative world: as a makeup artist, a freelancer, a founder, and a student of what actually makes brands work.
I started Stellar Strategies because I kept watching talented people be invisible. Not because they lacked skill — because they lacked strategy. They didn't know how to translate what they do into something the world could see, understand, and pay for.
"YOUR TALENT WAS NEVER THE PROBLEM.
YOUR VISIBILITY WAS."
Today I run Stellar Strategies by Ash, the beauty brand Regal Collections, and the @regvlonly personal brand — while building AI Muse™ to make strategy accessible for every creative who can't yet afford a full agency.
BACKGROUND
WHAT I BRING TO THE TABLE
EDUCATION
BS in Entertainment Business
Full Sail University
BASE
Charlotte, NC
Serving Globally
BACKGROUND
Makeup Artist
Freelancer · Founder
BRANDS BUILT
Stellar Strategies by Ash
Regal Collections · @regvlonly
HTMHS POD - @hometomyhighestself
SPECIALTIES
Brand Strategy · Content Systems
Visibility Marketing · AI Tools
INDUSTRIES
Beauty · Music · Podcast
Entertainment · Coaching
WHAT WE STAND FOR
THE PRINCIPLES
VISIBILITY FIRST
Strategy without visibility is just theory. We build systems that make you impossible to ignore.
AUTHENTICITY OVER TEMPLATES
Your brand should sound like you, not a generic playbook.
SYSTEMS, NOT SPRINTS
We build content engines, not campaigns that burn out in 30 days.
BIG SISTER ENERGY
Honest, direct, and always in your corner. No fluff, no ego. Just the work that moves the needle.